About me

Product Designer + Illustrator

I am Paula

Industrial Designer working as Product Designer UX UI at xxxldigital.
  • Industrial Design Engineer (Costa Rica).
  • M.A. in International Management & Leadership  (Austria).

I am an experienced Industrial Designer from Costa Rica, currently based in Vienna, Austria, and working as a Product Designer UX/UI at xxxldigital. My expertise lies in blending design thinking, strategic planning, and in-depth user research to craft digital experiences that are not only functional but also engaging and delightful.

With a strong focus on creating user-centered designs, I excel at developing intuitive interfaces that empower users and enhance their digital journeys. My passion lies in bridging the gap between technology and humanity, ensuring that every product I design resonates with its users on a meaningful level.

I’m dedicated to delivering impactful solutions that align with business goals while making the digital world more accessible and enjoyable for everyone.

Key skills

Typical product designer here:

Figma, design thinking methods, Research & Testing, Prototyping, plus: 

UX metrics analysis
Illustration
Strategic Design
Infographic Design
Data visualization

Languages

Spanish
(Mother tongue)
English
C1 /TOEFL 2020
German
A2 / ÖSD

Researches

The Impact of Culture and Operational CRM on New Product Development: Examples from Austrian and Costa Rican SMEs (2020)
Master Thesis, FHV
Link to Thesis

Changing Mental Habits with Technology: Young Adults Who Ruminate Often (2019)
Short Project with the User Centered Technologies Office – “Breaking Thinking Habits App” We conducted a testing exercise to see if mindful exercises in the morning and evening could help change mental habits.

Strategic Plan for the Development of Products to Facilitate Job Training and Re-employment of Homeless People (2016)
Graduation Project for Specialization in Product Development This project was done in Cartago, Costa Rica, in collaboration with the Cartago Municipality.
Link to Thesis

Physical Interface Study: Elderly Users (2015)
User Centered Technologies Office, FHV This was the final project for my Bachelor’s in Industrial Design Engineering. The project was titled “Interface Design for a Cardiovascular Medical Device Targeted at Elderly People.”